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I developed a hand-drawn, retro-influenced logo full of movement and color. As the Fat Animals popularity grew, I illustrated and hand painted a few vibrant posters featuring a larger-than-life tardigrade, a playful nod to their name and energetic stage presence. From there, the identity expanded into shirts, cups, beer cozies, stickers, drum heads, and a full banner, giving the band a full visual identity ready for the stage.
SOUL & ROLL
RESULTS
The Fat Animals have been featured on GRTV’s local music program, Lyrical Frequency, introducing their high-energy style to new listeners across Grand Rapids. They've also been invited to play local festivals like Lailapolooza and the Backyard Bus Bash, making them a staple in the community.
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